"Protocol was the first radio promoter we hired for
'Lullaby' before being signed to Columbia Records. They were a major part of the song's climb
to #1 on several formats -- Thanks!"
"Protocol was the 1st
Radio Promotion company to
help us go for adds on 'Freak of the Week' when 99X
started playing the song, all without a record deal!
It's great to have someone that represents the pride
of the music scene in Atlanta."
- Butch Walker
Protocol Entertainment is one of the
premiere radio promotion companies in the country. Protocol
offers consistent Radio Promotion and Marketing services for
it's clients, developing the most appropriate strategy to
help establish radio airplay and song visibility.
Protocol Entertainment has quarterbacked the
development of many talented indi artists, helping to launch
them to the next level. Artists such as Shawn Mullins
and his #1 smash hit "Lullaby", who Protocol
helped secure heavy radio promotion airplay, quickly establishing Mullins as the hottest buzz
in the industry before signing with Columbia Records. Mullins went on to top the national
charts at #1 for eight straight weeks and was nominated for
Grammy's 'Best Male Pop Vocal'.
Protocol Entertainment has
also helped build
the radio promotion airplay foundation for a number of other talented
high profile national artists including Jennifer Nettles of Sugarland,
Rehab, ,Chris Jericho and Fozzy, Butch Walker,
American Idol Paul McDonald (Grand Magnolias), The Outfield,
Josh Joplin, Brian Vander Ark (Verve Pipe), Cowboy Mouth,
Apples in Stereo, and
Protocol can develop a focused radio promotion campaign specifically for your needs, ranging from Top 40, Alternative, Rock,
Protocol has coordinated a variety of Radio Promotion campaigns
- Developing and Performing specialized marketing radio
promotion campaigns for indie artists
- Assisting major and indi labels with their radio promotion coverage
- Quarterbacking a full fledged national radio promotion team
- Customizing strategic radio promotion campaigns with
strong focus on micro marketing territories and more!
a member of the Grammy group LFO, Devin
Lima had three top 10 singles including a #1 single for
six weeks with "Summer Girls", selling over 5 million
CDs in the US alone. Protocol promoted Devin's solo
APPLES IN STEREO signed
to Elijah Wood's label, Simian Records, and they
on Conan O'Brien
and were featured in Rolling Stone and
Highly respected duo MJG and 8BALL
notorious for their trademark rap and krunk sound, and
were at one point signed to Sean Comb's Bad Boy Records.
Protocol promoted MJG;s single "Big Time" featuring Slim
of the greatest live bands ever, COWBOY MOUTH has
performed regularly on Regis and Kelly and
single "This Much Fun" was featured in Disney's MEET THE ROBINSONS.
STORIES' single "Beep! Beep!" became a part of a
major FORD Motors campaign, as the band was featured in an extensive television commercial.