“Over the years, Protocol Entertainment has kicked butt for Fozzy! They rock!” – CHRIS JERICHO

“Protocol was the first radio promotion company we hired for ‘Lullaby’ before being signed to Columbia Records. They were a major part of the song’s climb to #1 on several radio formats!”SHAWN MULLINS

“A great promoter and an even better friend who we shared fun times with” – THE OUTFIELD

Radio Promotion

Protocol Entertainment offers consistent Radio Promotion and Marketing services for it’s clients, developing the most appropriate strategy to help establish radio airplay and song visibility.

Protocol Entertainment has quarterbacked the development of many talented indi artists, helping to launch them to the next level.  Artists such as Shawn Mullins and his #1 smash hit “Lullaby”, who  Protocol helped secure heavy radio promotion airplay, quickly establishing Mullins as the hottest buzz in the industry before signing with Columbia Records.  Mullins went on to top the national charts at #1 for eight straight weeks and was nominated for the Grammy’s ‘Best Male Pop Vocal’.

Protocol Entertainment has also helped build radio airplay for a number of talented high profile national artists including Jennifer Nettles of Sugarland,  Rehab, Marvelous 3 featuring Butch Walker, The Outfield and Singer Tony Lewis, Josh Joplin, Brian Vander Ark of the Verve Pipe, Cowboy Mouth, and Fozzy featuring Chris Jericho and Rich Ward, which achieved a Top 5 hit with their Gold single “Judas” as well as Six Top 10 Singles.  

Protocol can develop a focused radio promotion campaign specifically for your needs, ranging from Top 40, Alternative, Rock, Christian, and  AC.

Protocol has coordinated a variety of Radio Promotion campaigns including:

– Developing and Performing specialized marketing radio promotion campaigns for indie artists

– Assisting major and indi labels with their radio promotion coverage

– Quarterbacking a full fledged national radio promotion team

– Customizing strategic radio promotion campaigns with strong focus on micro marketing  territories and more!